I wrote a post recently about how social media may be overrated for marketing, but that doesn’t mean, paradoxically, that I think social media is over-rated. I think social media is often under-rated for its value as information. For example, as part of our Kickstarter campaign, I have received a number of questions and suggestions…
Every time I see one of the websites that say “Free Money! Millions in grant money going unclaimed!” I want to shoot my monitor. This is for my friend who has been a community college instructor for 30 years and has probably asked me 25 times, How DO you get grant money? Why don’t you…
As I write this, our Kickstarter campaign has 119 backers at around $6,700. That’s not the significant part, though. This week, I am truly humbled. We can see in the Kickstarter dashboard where the contributions come from. Well, our CMO can see, and she will call me and say Do you know someone named…
We started this Kickstarter campaign a little over a week ago. For those of you who are considering it, here are a few things I learned 1.Kickstarter was not nearly as well-known as I expected from my non-random sample of close family and friends. Many people outside that group, when I mentioned it said, “What?…
In The Christmas Choir, a nun asks a Wall Street businessman volunteering at the homeless shelter what the meaning of life is. He guesses to be happy. She says, “The meaning of life is to be useful.” I thought of that this week when someone on twitter commented on all of the different activities I…
I was going to use SAS Enterprise Guide 4.3 with SAS On-Demand to do my mixed model analysis, but it did not quite work out. First of all, if like me you are used to doing PROC GLM where each subject is one record, you have to change your dataset to be one where each…
The truth is, what I wanted to be talking about today was either data mining, text mining or mixed models. Those are three things I want to be doing more and would be doing more except that we have a Kickstarter campaign going on to fund the next six levels of our game that teaches…
Logan can kiss my wrinkled, grey ass. I’m 54 years old. I don’t say I’m 54 years young or you’re only as old as you feel because some days I feel 92. I feel zero impulse to go get a facelift or any other procedure to make me look younger so I can compete with…
@xek tweeted that “Almost everyone who does twitter stats is a fucking moron”. I was going to say that no one really knows what the hell is going on when it comes to social media, but I believe his estimate adds a greater level of precision. For example, the tweet reach tool tells me that…
Let’s make a deal. Would you trade me 30 years of your life for this house in Malibu? Say, you are 25 now, so, instead of living to 78, you’d live to be 48. Would you trade? If I threw in a really nice car, all the newest computers, iPhones, big-screen TVs and a new…